Shenzhen Transsion Holdings Co., Ltd. is committed to becoming the most popular provider of smart devices and mobile services for consumers in global emerging markets. The company is best known for its high-quality multi-brand smart devices. Mobile phones are its core products, while it also o...
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TECNO is a leading player in the mobile industry, committed to delivering innovative, high-quality smartphones to our customers around the world. Our mission is to empower individuals with technology that enhances their lives. As we continue to grow and expand, we are looking for a dedicated Public Relations Specialist to join our dynamic team and help us communicate our brand message effectively.
Job Description:
As a Public Relations Specialist at TECNO, you will play a crucial role in shaping and maintaining our brand image. You will work closely with our marketing and communications teams to develop and execute PR strategies that promote our products and reputation. Your responsibilities will include:
Responsibilities:
Develop and implement comprehensive PR strategies to enhance Infinix's brand visibility and reputation.
Build and maintain strong relationships with media outlets, journalists, and key industry influencers.
Create engaging press releases, news articles, and other PR materials to communicate key messages.
Coordinate and manage press events, product launches, and media interviews.
Monitor media coverage and track PR campaign effectiveness.
Respond to media inquiries and manage crisis communication when necessary.
Collaborate with marketing teams to ensure consistent messaging across all channels.
Assist in social media management to maintain a positive online presence.
Stay updated on industry trends and the competitive landscape to identify PR opportunities.
Qualifications:
Bachelor's degree in public relations, Communications, Journalism, or related field.
Fluent in English Language.
Proven experience working in public relations, preferably within the technology or mobile industry.
Strong written and verbal communication skills, with the ability to craft compelling narratives.
Excellent interpersonal and relationship-building skills.
Demonstrated experience in media relations and securing press coverage.
Proficiency in using PR and media monitoring tools.
Ability to work under pressure and handle crisis communication effectively.
Creative thinking and the ability to generate innovative PR ideas.
Familiarity with social media platforms and their role in PR.
Highly organized with strong project management skills.
Flexibility to adapt to changing priorities and tight deadlines.
Passion for the mobile industry and technology trends.